Privacy Policy

Home / Privacy Policy

Our Approach to Your Information

At Smorgvullian, we value the relationship we build with our community in Hong Kong. When you visit our website to browse our footwear collections, you provide us with details that help us serve you better. We handle this information with absolute transparency.

This document explains how we gather, utilize, and safeguard your personal details in line with the Personal Data (Privacy) Ordinance (PDPO) of Hong Kong . By interacting with our site, you agree to the practices described here.

The Details We Collect

We only gather what is necessary to fulfill your orders and enhance your shopping journey. This includes:

  • Identity details such as your name and shipping address.
  • Contact information including your mobile number and email address.
  • Logistics data required to deliver your shoes to your doorstep.
  • Digital identifiers like your IP address and browsing patterns collected through cookies to improve site navigation.

How We Use Your Data

Your information serves specific purposes within our Hong Kong operations:

  • Order Completion: To process your purchases and ensure your footwear reaches you.
  • Communication: To answer your inquiries via contact@smorgvullian.com or provide updates on your delivery status.
  • Marketing: To share news about new arrivals, provided you have given us your prescribed consent to do so.
  • Security: To detect and prevent unauthorized activity on our platform, keeping our community safe.

Consent and Your Rights

Under the PDPO, we only process your data when you give us the green light. You have the right to withdraw this permission at any time. If you wish to view the data, we hold about you or need to fix any errors in our records, please reach out to our team. We respond to all data access and correction requests within the timeframe required by local statutes.

Sharing with Third Parties

Smorgvullian does not sell your details to outside parties. We only share information with trusted service providers who assist us in running our website or delivering your shoes.

These partners are bound by strict agreements to keep your data confidential and are prohibited from using it for any other objective. Some data may be stored on secure cloud servers, but we ensure these locations maintain standards equivalent to Hong Kong’s laws.

Data Security and Retention

We implement robust electronic and physical safeguards to prevent loss or unauthorized access. We keep your personal details only as long as necessary to meet our business objectives or as required by law. Once the data is no longer needed for these reasons, we delete or anonymize it.

Cookies and Advertising

Our website uses cookies to understand how visitors interact with our content. This helps us show you relevant footwear options when you visit other platforms. You can manage your cookie settings through your browser at any time. This practice aligns with global standards for digital advertising transparency.

Contacting Our Data Representative

If you have questions about how we handle your privacy, or if you wish to exercise your rights under the PDPO, please contact our Data Protection Officer at:

We are committed to resolving any concerns you may have regarding your personal information. We periodically update this policy to reflect changes in our practices or local regulations.